The logo comes in five different colour combinations and depicts the letter Y in a design that lends itself to a number of possible interpretations. The creators presumably wanted to suggest a forward-looking, energetic youngster, as befits the group's founding principles of helping young people to become healthy in spirit, mind and body.
Equally, though, you could see it as a penguin flapping its obsolete wings. Neil Nicoll, president of the YMCA of the USA, said the change was necessary to communicate "our story, bringing more people to the place where they can realise the benefits we bring". Audrey Haynes, the group's vice president, said it was a "momentous event in the history of the Y". She said the new logo was a symbol that "honours our past and represents our future".
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Community Calendar. About Us. The "more forward-looking logo" shows the organisation's "vibrancy and diversity" and gives a "framework that focuses resources on three core areas: youth development, healthy living and social responsibility," a statement from the Y said.
Or as someone else put it: "You can get yourself cleaned, you can have a good meal, You can do whatever you feel. But the change will not affect the song, a disco classic that gets party goers shouting along with its four letter chorus.
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